Billboard Toronto
The primary public-facing brand name and social identity.
NAMATO BRAND & INITIATIVE
Billboard Toronto
A media and community platform connecting audiences in Toronto and Canada with useful information, stories and local experiences.
DISCOVERABILITY
Toronto first, with a wider Canadian audience.
Toronto & GTA
Content can serve searches and audiences looking for Toronto, GTA and city-focused community information.
Canada
Relevant Canadian content can extend discovery beyond Toronto without presenting unrelated names as separate brands.